Apple acquires music streaming start-up Lala

As reported today in New York Times, Apple has agreed to acquire Lala, a start-up music streaming company founded in 2005 and based in Palo Alto.


I'm a fan of Lala's music service. They have a very attractive business model that might have attracted Apple. It works like this: you pay 10 cents per song to have it streamed to your computer unlimited number of times, then, if you decide to keep it, you pay 79 cents. Awesome! It's recognized and supported by all the major music labels. They also have a streaming deal with Google.


I'm predicting that with this acquisition, iTunes will soon have a streaming option (using Lala's technology and engineers), hence a new source of revenue for Apple!